Browse Books: Business & Economics / Advertising & Promotion

Propaganda By Edward Bernays Cover Image
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By Edward Bernays
Contagious: Why Things Catch On By Jonah Berger Cover Image
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By Jonah Berger
The Brand Gap: Revised Edition By Marty Neumeier Cover Image
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By Marty Neumeier
A Technique for Producing Ideas (Advertising Age Classics Library) By James Young Cover Image
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By James Young
Collaboration Is the New Competition: Why the Future of Work Rewards a Cross-Pollinating Hive Mind & How Not to Get Left Behind By Priscilla McKinney Cover Image
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By Priscilla McKinney
Positioning: The Battle for Your Mind By Al Ries, Jack Trout Cover Image
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By Al Ries, Jack Trout
Marketing Made Simple: A Step-By-Step Storybrand Guide for Any Business By Donald Miller, J. J. Peterson Cover Image
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By Donald Miller, J. J. Peterson
Creating Superfans: How To Turn Your Customers Into Lifelong Advocates By Brittany Hodak Cover Image
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By Brittany Hodak
Socratic Selling: How to Ask the Questions That Get the Sale By Kevin Daley Cover Image
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By Kevin Daley
Cashvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make BIG MONEY Selling Anything to Anyone (Cashvertising Series) By Drew Eric Whitman Cover Image
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By Drew Eric Whitman
The Spin Selling Fieldbook: Practical Tools, Methods, Exercises and Resources By Neil Rackham Cover Image
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By Neil Rackham
Branding: In Five and a Half Steps By Michael Johnson Cover Image
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By Michael Johnson

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